If the products or services you are offering are not remarkable, they are no doubt invisible. As marketers we know that the old ways of adverting just don’t work anymore. The consumer is way too busy to pay attention to your advertising, they have far…
Companies who are continually examining their strategic position and reinventing themselves are more successful than companies who get fixed in the same day to day grind and never change. Are you stuck in the same business model, doing everything the same way today you did…
How often do you review and update your business model to improve your strategic position, growth potential, and profitability? Invest time in gathering the information you need to build a business model – one that will offer you a better chance of success. If you…
Do you devote time to discussing and planning your competitive strategic position? Most businesses drift aimlessly from day to day without ever giving much thought as to how their business model is going to secure a competitive strategic position in the market place. In reality,…